Boston Beer’s Samuel Adams is commemorating the 250th anniversary of the United States by delving into the country’s inception. The beer brand named after the Founding Father is reintroducing the Brewer Patriot collection, a special edition four-pack featuring brews crafted…
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Crazy Mountain Receives $15 Million Investment George Clooney, along with the founders of Casamigos, recently launched a nonalcoholic beer called Crazy Mountain. The brand has just secured a $15 million investment, with Cavu Consumer Partners leading the funding round. Other…
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Coors Light Introduces First Non-Alcoholic Beer Option Dive Brief: Coors Light is expanding its offerings with the introduction of Coors 0.0%, its first non-alcoholic beer. The zero ABV beer will launch in select Northeastern markets in May, with plans for…
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Welcome to Leftovers, where we explore the latest product innovations making waves in the market. From intriguing concepts to delicious new flavors, we sift through our inbox to bring you the most exciting ideas. Tostitos Makes a Fresh Entrance to…
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In a recent development, Boston Beer is facing potential damages of $175.5 million after a jury ruled in favor of packaging supplier Ardagh Metal Packaging. The lawsuit alleged that Boston Beer breached a contract for aluminum can purchases between 2021…
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Here’s a glimpse at some of the latest product ideas that have caught our attention. From premium mac & cheese to pickle beer and candy bars in the freezer aisle, these innovative offerings are sure to pique your interest. Kraft…
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Celebrity Collaboration: George Clooney Teams Up with Casamigos Co-Founders for Nonalcoholic Beer Actor and director George Clooney is joining forces with his Casamigos co-founders, Mike Meldman and Rande Gerber, once again. This time, they are venturing into the world of…
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Tilray Brands, a cannabis and craft beer producer, has secured a licensing agreement with the Carlsberg Group for the production, marketing, and selling of Carlsberg’s beer portfolio in the U.S. The five-year agreement is set to commence in 2027, with…
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Heineken to Cut 6,000 Jobs in Cost-Cutting Move Heineken plans to reduce its workforce by up to 6,000 roles, representing about 7% of its employees, over the next two years. This decision comes as the company aims to lower costs…
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The future is looking bright for Boston Beer’s latest addition: Sun Cruiser. Following a successful test launch in 2024, the range of ready-to-drink vodka lemonades and iced teas has rapidly climbed to become the fourth-largest RTD spirit offering, as stated…