pushing

Key Points: Americans are increasingly seeking more protein in their diets, with 48% of adults expressing a desire for increased protein consumption. Consumers on GLP-1 diets, a popular weight loss medication, are driving demand for protein as they recognize its…

The upcoming holiday season will bring a wave of festive ad campaigns from major consumer brands and retailers. Coca-Cola, a brand synonymous with Christmas and the portrayal of Santa Claus, is leading the pack with its long-standing tradition of holiday…

Key Points: The Campbell’s Company reported that consumers are cooking meals at home at the highest level since early 2020 due to the impact of COVID-19. Consumers are focusing on ingredients that help them stretch their food budgets, benefiting Campbell’s…