pranks

Food companies got creative with their April Fools’ pranks this year, introducing products like Butterfinger Top Ramen and cheese Smarties. April Fools’ Day allows food brands to engage with consumers through playful reimaginations of their products or humorous takes on…

Every year, food and beverage companies launch countless new products, but some of the most buzz-worthy releases are the ones that are purely fictional. April Fool’s Day gives businesses the opportunity to play pranks on consumers by introducing fake products…