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Heartland Food Products Acquires Whole Earth Brands’ Americas Business Heartland Food Products, the owner of Splenda, has announced an agreement to acquire the Americas business of sweetener maker Whole Earth Brands, which includes the rival sugar substitute brand Equal. The…

Exciting News: Sazerac Invests in Sipmargs, a Margarita Brand by Alix Earle Fireball owner, Sazerac, has acquired an equity stake in Sipmargs, a popular canned margarita brand founded by TikTok sensation Alix Earle. This partnership marks Sazerac’s entry into a…

Dive Brief: The Magnum Ice Cream Company, owner of Ben & Jerry’s, has partnered with beaded ice cream maker Mini Melts to sell their products at transit hubs and entertainment venues. This new partnership will see Mini Melts operating Magnum-branded…

Brown-Forman has officially ended merger discussions with French spirits giant Pernod Ricard, citing an inability to reach mutually agreeable terms. The Kentucky-based whiskey maker had been in talks last month to potentially merge with Pernod, known for brands like Absolut…

Simply Good Foods Announces Layoffs and Restructuring Simply Good Foods has announced plans to lay off 15% of its workforce and restructure corporate leadership in an effort to turn around declining sales. CEO Joseph Scalzo, who returned to the company…

Key Takeaways: Insightful Analysis: The recent acquisition signifies a significant move for Mark Anthony Group, under the leadership of CEO Phil Rosse. With a goal to expand their presence in the global alcohol market, this acquisition marks a strategic step…

Dive Brief: Tilray Brands has recently acquired U.K. brewer BrewDog for $44 million, expanding its craft beer portfolio. The acquisition includes BrewDog’s brewing operations and 11 brewpubs in the U.K. and Ireland, with negotiations ongoing for assets in the U.S.…

One of the leading wine suppliers in the United States is making strategic changes to its operations by closing a vineyard and letting go of 93 employees across multiple locations. This decision comes as the company adapts to shifting consumer…

Fresh Del Monte Produce is acquiring assets of California-based Del Monte Foods for $285 million, bringing the iconic produce name under a single owner for the first time in nearly four decades. The deal comes as canned food maker Del…

Key Takeaways: Bel Group, the company behind Babybel and GoGo Squeez, has announced a strategic partnership with food technology company Foodberry to develop healthier snacks using real fruit. Bel’s U.S. division will utilize Foodberry’s plant-based coatings made from real fruit…