To address the growing concerns around ultraprocessed foods, the Non-GMO Project has introduced a new label called Non-UPF Verified. This label aims to set a high standard for identifying products that are free from the characteristics of ultraprocessing. Over 300…
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NonGMO
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Over 300 products from 23 different brands have now received verification as non-ultraprocessed under the Non-GMO Project’s Non-UPF Verified label, marking a significant expansion in the nine months since its launch. CEO of the Non-GMO Project, Megan Westgate, stated, “When…
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Dive Brief: The Non-GMO Project recently introduced a new label called Non-UPF Verified, which signifies foods without ultra-processed ingredients. A survey conducted by the organization revealed that 85% of consumers are interested in avoiding ultra-processed foods, citing challenges in making…