Celsius is expanding its presence in the beverage industry by launching a new hydration offering, a strategic move that not only broadens its reach with consumers but also intensifies its competition with industry giants PepsiCo and Coca-Cola. The introduction of…
Food News
-
-
A New Nonalcoholic Beer Brand Takes Inspiration from a Superhero A new player in the nonalcoholic beer market is making waves by incorporating a comic book superhero into its branding strategy. However, the real secret to its success may lie…
-
Perdue Farms has announced the closure of its chicken production plant in Monterey, Tennessee, resulting in the layoff of over 400 workers. The decision comes as a response to changes in market demand and operational requirements for supplying chicken products…
-
Upon entering the Land O’Frost facility in Lansing, Illinois, visitors are immediately struck by the bustling activity. Forklift trucks zip around, pallets are wrapped, and workers are busy packaging deli meats and hot dogs. With 128,000 pounds of meat being…
-
Dive Brief: Coca-Cola is set to launch a new Orange Cream flavor that combines the classic cola taste with hints of orange and creamy vanilla. This new offering was created in response to consumer demand for a nostalgic orange cream…
-
Pepsi’s Nostalgic New Flavor: Wild Cherry & Cream Pepsi has recently introduced its latest permanent flavor, Pepsi Wild Cherry & Cream, which combines the classic tastes of ripe wild cherry and creamy vanilla. Described as having a “sweet, fruity effervescence…
-
Dive Brief: Dive Insight: The recent acquisition of Sovos by Campbell’s has brought the premium sauce brand Rao’s under its ownership. Rao’s has seen significant growth in the food industry in recent years. With changes in Campbell’s executive team, Risa…
-
Dogfish Head Introduces New 30 Minute Light IPA to Kick Off the New Year Dogfish Head, the renowned Delaware-based brewery, is starting the New Year on a hoppy note with the launch of their latest addition to the continually hopped…
-
Introducing new and exciting product ideas is our specialty. From intriguing to amazing to completely unexpected, we have a variety of concepts that catch our eye. Here are some highlights from the latest pitches we’ve received. Post Malone Collaborates with…
-
New Update: Ferrero has acquired Power Crunch from Bio-Nutritional Research in a deal of undisclosed value. The protein snacks brand, known for its wafer bars and high-protein crisps, has experienced significant growth in recent times. With this acquisition, Ferrero will…