Last year, Kellanova faced challenges with Special K in the U.K. as the cereal’s volumes declined and market penetration stagnated. Despite high awareness for the 70-year-old brand, consideration rates began to resemble those of private label brands as the premium…
Food News
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Pabst Brewing Introduces Pabst Light: A New Light Beer Option Dive Brief: Pabst Brewing has launched Pabst Light, a light beer aimed at meeting consumer demand for lower-calorie brews with less alcohol content. Pabst Light contains 96 calories and 4.2%…
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Welcome to our Blog! Exciting news in the snack industry as Hershey announces its intent to acquire LesserEvil, a brand known for its organic snacks with bold flavors and better-for-you ingredients. The deal, valued at approximately $750 million, is another…
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Key Points: Walmart collaborates with Cropin to enhance forecasting for its fresh produce supply chain using artificial intelligence technology. Cropin’s agri-intelligence platform and AI-powered solutions will be utilized by Walmart to improve yield forecasting, monitor crop health, and predict seasonal…
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Key Points: Anheuser-Busch is introducing Skimmers, a non-carbonated vodka tea available in almost 20 states and Washington, D.C. Skimmers is made with Cutwater vodka, real tea, and natural flavors, coming in Original Tea, Half & Half, Peach Tea, and Lemonade…
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New Insights: Smithfield Foods is swiftly offloading pigs as the top pork producer in the U.S. aims to recover losses in hog production and expand its presence in packaged meats. The company anticipates producing approximately 11.5 million hogs in 2025,…
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Food News
The best April Fools’ pranks in food and beverage, from quiet Crunch bars to BodyArmor shampoo
Every year, food and beverage companies launch countless new products, but some of the most buzz-worthy releases are the ones that are purely fictional. April Fool’s Day gives businesses the opportunity to play pranks on consumers by introducing fake products…
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PepsiCo Appoints Mark Kirkham as CMO of U.S. Beverages PepsiCo has announced the appointment of Mark Kirkham as the Chief Marketing Officer of U.S. beverages, effective April 7. Kirkham, who brings over 14 years of experience at the company, will…
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Hain Celestial has finally started capitalizing on health and wellness trends embraced by consumers after years of restructuring its extensive food and beverage empire. Wendy Davidson, Hain’s CEO since 2023, mentioned the company’s transformation journey and the need for credibility…
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Food News
McCormick working with industry to reformulate more products as efforts to ban synthetic food dyes intensifies
McCormick & Co. Collaborating to Remove Synthetic Dyes from Food Products McCormick & Co. is actively working with restaurants and food manufacturers to reformulate their products in response to the growing momentum to ban synthetic dyes in food, as revealed…