Celsius has just announced its 2025 roster of college football stars for its name, image, and likeness (NIL) campaign, as part of its “Live. Fit. Go” brand campaign. The campaign features players from top programs like Notre Dame, Ohio State,…
Category:
Food News
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Key Points: PepsiCo is increasing its ownership stake in Celsius Holdings as part of a $585 million deal to strengthen its presence in the energy drink category. PepsiCo will acquire convertible preferred stock in Celsius, raising its ownership stake to…
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Key Takeaways: Post Holdings is selling the pasta portion of its 8th Avenue Food & Provisions division to Richardson Holdings just two months after acquiring Ronzoni for $880 million. The deal involves Post receiving $375 million in cash and Richardson…
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General Mills to Invest $54 Million in Innovation Plant General Mills is set to invest $54 million in a new innovation plant near its Minnesota headquarters. This move comes as the company aims to accelerate the development of new products…
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Key Takeaways: Leanne D. Cunningham, Brown-Forman’s finance chief, plans to retire on May 1, as per a Securities Exchange Commission filing on Aug. 21. The spirits company, known for brands like Jack Daniel’s whiskey, is 155 years old. Cunningham joined…
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New Technology for Clean-Label Citrus Drinks Ingredients supplier T. Hasegawa has introduced a revolutionary technology called Hasecitrus, designed to enhance the shelf life of citrus beverages while maintaining a clean-label formulation. This California-based manufacturer’s innovation protects citrus flavors from oxidation,…
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Key Takeaways: Insightful Analysis: With a growing focus on healthy eating habits, yogurt producers like Danone have experienced significant growth. In 2024, Oikos sales saw a remarkable 40% increase, as reported by Circana data sourced from Danone. Danone has responded…
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The food and beverage industry is facing challenges in 2025. Decreased consumption has led to lower sales due to inflation impacting consumer spending. Companies are also facing rising costs. Consumers are now looking for more functionality from their food, pushing…
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Dive Brief: After seven years of operating as a single entity, Keurig Dr Pepper is now undergoing a split. Dive Insight: The initial merger aimed to combine traditional sodas, coffee beverages, and healthier drink options under one roof. The company…
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Danone is restructuring its leadership to increase agility and impact in the market. The company will transition from five geographic regions to three starting in 2026: Europe, Turkey, Middle East and Africa (EMEA) Asia-Pacific (APAC) Americas Henri Bruxelles, Bruno Chevot,…