As the demand for healthy and affordable food choices continues to rise among consumers, the trend in 2025 will be centered around premium yet reasonably priced products and flavorful home-cooked meals, according to a report by Tastewise. report by Tastewise.
Tastewise utilized generative artificial intelligence to analyze data from 7.14 million consumers, 45 million social media posts, 6.3 million recipes, and 168 million dishes across 1.1 million restaurants to uncover emerging consumer trends.
The AI-driven report highlights that inflation has contributed an average of 6.8% to living costs worldwide in the past year alone. However, the research indicates that consumers still prioritize taste and flavor.
Here are some key predictions for 2025:
Versatile Ingredients
Tastewise’s research forecasts that the prominent spice trends in 2025 will revolve around black lime and Hawaij. Hawaij, a Yemeni spice blend containing ginger, cardamom, turmeric, black pepper, cloves, fenugreek, cinnamon, and nutmeg, offers a rich earthy flavor similar to pumpkin spice but with less sweetness. On the other hand, black lime’s tangy and smoky profile makes it perfect for savory dishes, stews, and marinades,” stated Tastewise CEO Alon Chen.
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