Embracing New Trends in Snack Innovation While chocolate has always been a cornerstone of Hershey’s business, the renowned snacks maker is embracing a shift towards incorporating trendy ingredients like peanut butter, wafers, and more in its new product launches to…
Tag:
sweets
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Dive Brief: Nutrabolt’s C4 brand is teaming up with Hershey to launch a range of energy drinks and protein powders featuring some of Hershey’s popular brands. Nutrabolt has obtained licensing rights from Hershey for these brands. The collaboration will kick…
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2022 marked a turning point for Katie Lefkowitz, who transformed a daunting situation into a thriving business idea. A self-proclaimed Snickers fanatic, Lefkowitz reimagined her passion for confectionery after a medical diagnosis in 2018 prompted her to reduce her sugar…
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Back in 2009, Ellia Kassoff’s quest for his favorite childhood candy, Astro Pops, took a disappointing turn when he discovered they were discontinued. Determined to save his beloved treat, he reached out to Spangler Candy and ended up acquiring the…