Key Points: Coca-Cola has introduced Sprite + Tea, a limited-time offering inspired by a viral TikTok trend. The beverage, available in regular and zero sugar varieties, will be in stores until October. Coca-Cola’s strategy of launching unique flavor combinations aims…
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Sprite
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In the recent “Obey Your Thirst” ads by Coca-Cola’s Sprite brand, NBA player Anthony Edwards and Olympic sprinter Sha’Carri Richardson were seen enjoying the popular soft drink. This successful marketing campaign has pushed Sprite ahead of Pepsi to become the…