To leverage the power of social media in marketing, CPG brands are shifting towards a social-first approach. With the rise of platforms like TikTok and the influence of Gen Z consumers, companies are reallocating their ad budgets and acquiring social-savvy…
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socialfirst
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Dogfish Head Introduces New 30 Minute Light IPA to Kick Off the New Year Dogfish Head, the renowned Delaware-based brewery, is starting the New Year on a hoppy note with the launch of their latest addition to the continually hopped…