PepsiCo’s Strategy to Offer Healthier Versions of Popular Brands PepsiCo is making significant changes to some of its popular brands to cater to the growing demand for healthier options. The company plans to introduce versions of Cheetos and other well-known…
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launch
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Exciting News: Wonder Bread Expands into Snack Cakes Wonder, famous for its sliced bread, is making a historic move by introducing its first major brand extension in over a century. The iconic brand is venturing into the world of snack…
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A New Nonalcoholic Beer Brand Takes Inspiration from a Superhero A new player in the nonalcoholic beer market is making waves by incorporating a comic book superhero into its branding strategy. However, the real secret to its success may lie…
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Dive Brief: Coca-Cola is set to launch a new Orange Cream flavor that combines the classic cola taste with hints of orange and creamy vanilla. This new offering was created in response to consumer demand for a nostalgic orange cream…
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Exciting Collaboration Announcement: Big news in the beverage industry as Anheuser-Busch teams up with 1st Phorm to introduce a new line of energy drinks and related beverages. This partnership will also involve the renowned sports and entertainment figure, Dana White.…