NEW YORK — Although Advertising Week New York is seeing more discussion tracks focused on performance marketing and commerce media, attention-grabbing brand-building ideas still hold the spotlight. PepsiCo Foods is set to showcase a case study at the annual confab…
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chief
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Vital Farms has appointed Joe Holland as its first-ever chief supply chain officer, effective September 1, as announced in a press release dated August 20. Holland will oversee the diversified supply chain team at Vital Farms, including the Egg Central…
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Key Points: Kraft Heinz has appointed Marlene Creighton as the chief sales officer for U.S. retail, starting in June. Creighton joins Kraft Heinz from Hershey, where she was the chief sales officer and has extensive experience at other CPG giants.…
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When Mike Leonard took on the role of chief innovation officer in May, he noted that Ingredion was already on track to become a leading provider of texture and other healthful solutions that enhance the taste of healthy foods. “Innovation…
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New Leadership at Mondelēz International: Food giant Mondelēz International has announced the appointment of Filippo Catalano as their new chief information and digital officer. According to the company’s statement, Catalano will be joining later this year and will report directly…
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Christopher Link, a seasoned beverage industry professional, has recently joined Oatly, a leading oat milk company, in a newly established role as chief customer officer. Link assumed this position last month, bringing with him a wealth of experience in the…