brands

Kellanova has partnered with the U.S. Soccer Federation (USSF) to become the Official Snack of U.S. Soccer, as revealed in details shared with Marketing Dive. This marks Kellanova North America’s inaugural sports partnership encompassing its entire snack portfolio, including Pringles,…

Key Points: B&G Foods has sold its Le Sueur brand of premium sweet peas, green beans, and carrots to McCall Farms for an undisclosed amount. The proceeds from the sale will be used for general corporate purposes such as paying…

Private brands continue to play a significant role for grocers, despite experiencing a shift in consumer perception, according to a recent study by Dunnhumby. In April, the importance of private brand quality to consumers saw a slight increase compared to…

As companies search for a competitive advantage in the challenging market of product launches, many are turning to an unexpected source: Discontinued brands that were once popular but fell out of favor due to declining sales and increased competition. Suva…

There is a rapid shift in consumer behavior, driven not only by inflation fatigue but also by increased price sensitivity, declining optimism, and a strong focus on seeking value. This shift is evident in the comparison of consumer sentiment from…

Key Takeaways: Conagra Brands has agreed to sell its Van de Kamp’s and Mrs. Paul’s brands to seafood producer High Liner Foods for $55 million. This move allows Conagra to focus on strengthening its core frozen offerings, as the two…

Summary: B&G Foods has divested two of its tomato brands to a private equity company as part of its strategy to reduce debt and streamline its portfolio. Violet Foods, a newly established entity under Amphora Equity Partners, will take over…

As Café Bustelo sales continued to rise, J.M. Smucker executives recognized the need to adapt to changing consumer preferences. With the growing popularity of on-the-go iced coffee options, especially among millennials and Gen Z, Café Bustelo couldn’t afford to stay…

Dive Brief: Bazooka Brands has recently unveiled a new manufacturing facility for Ring Pops, capable of producing 1.5 million candies per day. The new 120,000 square foot plant in Moosic, Pennsylvania, is four times larger than its predecessor and represents…

Constellation Brands Announces Departure of Chief Customer Officer Constellation Brands has confirmed that Bill Renspie has stepped down from his role as the chief customer officer of the company’s beer division, where he most recently served. A search for his…