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Mountain Dew and Trolli Collaboration
Mountain Dew and Trolli have joined forces to create a unique collaboration that combines the taste of both brands. The collaboration includes two limited-edition products: Trolli x Mountain Dew Sour Brite Crawlers gummy candy and Mountain Dew Zero Sugar x Trolli Cherry Lemon soda. According to Chad Womack, brand director at Trolli, the combination of Mountain Dew’s signature citrus kick with Trolli’s chewy sour gummy candy creates a truly delicious experience that will surprise and delight fans of both brands.
The Trolli x Mountain Dew Sour Brite Crawlers come in three flavor pairings, all delivering the signature Mountain Dew citrus taste. The flavors include original citrus, cherry, and blue raspberry. The Mountain Dew Zero Sugar x Trolli Cherry Lemon soda is described as a sweet and sour drink that combines the citrus kick of Mountain Dew with the tangy Trolli Cherry Lemon Sour Brite Crawlers.
This collaboration is set to be released on August 25 at select retailers nationwide, with the beverage available exclusively at Walmart. The unexpected partnership between these two brands follows a trend of competitors working together on unique collaborations.
Twinings Refreshers
Twinings is introducing a new way for consumers to enjoy the café experience at home with Twinings Refreshers. These instant teas are designed to dissolve in cold water and are formulated with Honeybush herbal tea extract and real fruit pieces. Twinings uses a proprietary drying method to maintain the taste, texture, and aroma of real fruit in their refreshers.
Available in Strawberry Raspberry and Peach Mango flavors, Twinings Refreshers are set to launch nationwide this month. Refreshers, first introduced by Starbucks in 2012, have become increasingly popular, particularly among Gen Z. More restaurants, including McDonald’s and Taco Bell, are incorporating these drinks into their menus to attract customers.
Guinness and Van Leeuwen Collaboration
Guinness has partnered with ice cream maker Van Leeuwen to create a unique Guinness-flavored ice cream inspired by the popular stout. The ice cream includes rich chocolate chunks and is available in 14-ounce pints at Van Leeuwen Scoop Shops or online for a limited time. The custom carton design draws inspiration from this summer’s limited-edition Guinness Draught Stout four-pack.
Van Leeuwen is known for collaborating with popular food brands and entertainers to create unique ice cream flavors. The combination of Guinness’ bold, smooth flavor with Van Leeuwen’s rich French-style ice cream creates an unexpectedly delicious treat that is perfect for summer indulgence.