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Leftovers is our take on some of the latest product concepts making waves in the market. From intriguing to downright innovative, we’ve sifted through our inbox to bring you these gems that caught our eye.
Bacon-infused Cinnamon Toast Crunch: A Breakfast Revolution
Cinnamon Toast Crunch is set to elevate breakfast with a bold new bacon-flavored cereal.
In a groundbreaking collaboration, the General Mills brand has joined forces with Hormel Foods’ Black Label bacon to create a cereal that combines the savory essence of bacon with the sweetness of cinnamon and sugar.
“This partnership is redefining the breakfast experience,” exclaimed Brandon Tyrrell, Senior Marketing Manager at General Mills.
The limited-edition Cinnamon Toast Crunch Hormel Black Label Bacon Flavored Cereal follows the success of last year’s collaboration between the two brands.
Previously, they introduced Black Label Cinnamon Toast Crunch, a unique offering that featured thick-cut bacon coated with Cinnadust seasoning for a tantalizing flavor profile.
Cinnamon Toast Crunch reigns supreme as the top cereal brand, narrowly edging out Cheerios, as per Statista’s data. A staggering 43% of respondents indulged in Cinnamon Toast Crunch between April and October 2024.
– Christopher Doering
Welch’s Juicefuls Fusions: A Burst of Juicy Flavor
Welch’s is introducing a delightful twist on traditional fruit snacks with their latest offering.
Juicefuls Fusions are chewy fruit gummies with a juicy center bursting with flavor. Made with natural ingredients, including vitamins A, C, and E, these snacks provide a healthier alternative to the beloved Gushers candy.
Catering to young adults who grew up enjoying fruit snacks, Welch’s aims to deliver a modern, flavorful, and dynamic experience with Juicefuls Fusions. The product is available in three enticing flavors: Watermelon & Lemon, Green Apple & Peach, and Blueberry & Raspberry.
Capitalizing on nostalgia and sensory appeal, companies like Ferrara have revitalized classic brands with innovative products like Nerds Gummy Clusters, a multi-textural treat that has become a bestseller in the confectionery market.
Welch’s Juicefuls Fusions are now on shelves nationwide, with a variety of pack sizes to choose from. The brand plans to introduce more flavors and sizes in the future.
– Sarah Zimmerman
Powerade Xtra Sour: A Bold Twist on Sports Drinks
Powerade is embracing the sour trend with its latest product innovation.
The Coca-Cola brand has launched Powrade Xtra Sour, a limited-time collection featuring Cherry Kicker, Grape Shocker, and Peach Pucker flavors.
Building on the success of Powerade’s Sour line introduced in 2024, which resonated well with Gen Z consumers, Powrade Xtra Sour marks Coca-Cola’s first foray into sour-flavored beverages in over a century.
Available in 28-ounce bottles for the summer season, Powrade Xtra Sour also offers a zero-sugar variant at Wendy’s and an Xtra Sour Grape Shocker Slurpee flavor at 7-Eleven starting in August.
Sour flavors are a major hit with consumers today, with approximately one in eight adults favoring intensely sour tastes, as per a 2024 study by Penn State University. The popularity of sour treats extends to children as well, with about a third enjoying extreme tartness.
– Christopher Doering