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Coca-Cola is known for using sugar in its cola products, with some countries like Mexico using sugar in their Coke. The company imports Mexican Coke to the U.S. for consumers who prefer the taste or see sugar as a more natural ingredient.
CEO James Quincey mentioned that Coca-Cola also utilizes cane sugar in other products such as coffee, lemonade, and tea.
Quincey stated that Coke with sugar will remain an option for consumers as the company aims to cater to different consumer preferences by using various sweetening options.
Soft drink consumption has been declining since 1999 as people prioritize health and prices increase, according to IBISWorld. This year, consumers are expected to drink 42 gallons of soft drinks, down from nearly 50 gallons at its peak.
This decline has led soda makers to explore ways to appeal to a broader audience. PepsiCo recently announced plans to launch a Pepsi product with prebiotics this fall.