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What happens when the renowned “Father of Biohacking” and award-winning podcast host Dave Asprey encounters an Amazonian super leaf with scientifically proven nootropic benefits? Dive into this exclusive episode of The Human Upgrade™ podcast as we explore guayusa (ilex guayusa) and its positive impact on cognitive performance and mental well-being.
Join Dave Asprey as he delves into AmaTea® Max with Applied Food Sciences’ Chief Scientist.
What exactly is biohacking?
Biohacking advocates for individuals to take a holistic approach to their biology in order to enhance mental health, physical performance, and longevity. A core principle is to be mindful of what you consume as it significantly influences how you feel. The Human Upgrade podcast with Dave Asprey introduces innovative nutrition and lifestyle strategies to empower individuals to reach their full potential. With over 350 million downloads, The Human Upgrade stands as the leading biohacking resource today.
Essential ingredients for biohacking: Caffeine, the original biohack
Caffeine has long been a key component in biohacking for its ability to boost energy and alertness. However, not all caffeine sources are equal. Asprey advocates for naturally sourced caffeine over synthetically produced caffeine. In this episode of The Human Upgrade podcast, Chief Scientist Chris Fields from Applied Food Sciences introduces listeners to guayusa, a lesser-known tea leaf from the Amazon rainforest. Guayusa, pronounced “gwhy-you-sah,” contains a unique blend of antioxidants and caffeine that offer distinct benefits to biohackers. Fields elaborates on how these beneficial compounds are amplified in their patented extract, AmaTea® Max, which enhances cognitive performance and emotional well-being. The podcast delves into the science behind this novel caffeinated ingredient and its role in biohacking.
Creating biohacking products
Even if the term “biohacking” is unfamiliar, product manufacturers should recognize its growing significance. Brands that prioritize personalization in physical performance, mental well-being, and longevity are excelling across various product categories. Functional beverage sales have surged by 12% to $186M in the past year, while sales of natural better-for-you products have seen a 150% increase. Products supporting mood, particularly those targeting women, have experienced a 45% sales growth (SPINS, 2024). The biohacking trend is here to stay.
The biohackers’ guide to a balanced, calmer caffeine experience
Caffeine consumption can have repercussions. In the podcast, Asprey and Fields explore the physiological effects of caffeine on the body, particularly its impact on adrenal response. As the body metabolizes caffeine, it triggers the release of epinephrine, or adrenaline. However, AmaTea® Max is shown to modulate the body’s epinephrine response, potentially due to the polyphenols in guayusa. This results in a mentally stimulating energy that is less reliant on adrenaline. The episode delves into the implications of this research and how this extract can enhance cognitive performance and emotional well-being, promoting feelings of happiness, joy, and gratitude. These are vital considerations for individuals seeking to enhance mental performance through biohacking.
In Conclusion
Applied Food Sciences proudly sponsors Dave Asprey and The Human Upgrade™ podcast. Tune in to learn more from the engaging conversation between Chris Fields and Dave Asprey. The podcast is now available on most streaming platforms under [Episode #1198 The Cognitive Power of AmaTea® Max for Sustainable Energy & Mental Clarity]. For product manufacturers interested in AmaTea® Max, visit appliedfoods.com/amateamax. To explore products featuring AmaTea® Max, visit appliedfoods.com/wheretobuy.