Key Takeaways:
- Anheuser-Busch is investing $9 million in its Baldwinsville, New York, brewery, the alcohol giant said in a statement.
- The investment will support beer production at the facility and expand its capacity for producing Anheuser-Busch’s “Beyond Beer” offerings, such as Nutrl Vodka Seltzer and Skimmers Vodka Iced Tea. It will also go towards brewery equipment maintenance and facility refrigeration updates.
- Anheuser-Busch is also allocating $300 million towards its U.S. facilities in 2025, following a $2 billion investment over the past five years.
Insightful Analysis:
As consumer alcohol consumption trends evolve, Anheuser-Busch is proactively investing to meet changing demands.
“Investments in facilities like our Baldwinsville brewery help enhance operations, create jobs, and drive economic growth,” stated Anheuser-Busch CEO Brendan Whitworth.
During the recent earnings call for the first half of 2025, AB InBev CEO Michel Doukeris highlighted the momentum of their North American portfolio, driven by brands like Michelob Ultra, Busch Light, Cutwater, and Nutrl. Despite a 3.5% decrease in U.S. sales to retailers, Anheuser-Busch outperformed the industry.
While Anheuser-Busch is investing in various plants across the U.S., including in North Carolina, Texas, and Virginia, they have also closed down the Portsmouth brewery in New Hampshire, previously owned by Cisco Brewing.
In their earnings call, Anheuser-Busch executives emphasized their focus on “megabrands” with the largest market share, with a 5.2% increase in net revenue from these products in the first half of 2025.